Throughout this Privacy Policy, "UrNovel", "We","Our" or "Us" will be used to refer to UrNovel. We greatly value your use of our application and are deeply committed to protecting your privacy. We take this responsibility seriously and operate in compliance with all relevant data privacy and security laws.
This Privacy Policy aims to provide clear information about the data UrNovel may collect, how we use and safeguard that data, and with whom it may be shared.
It details our data practices both online and offline, including the types of information we collect, our methods for utilizing, storing, protecting, disclosing, and sharing that information, as well as the options available to you for opting out or modifying your data.
This Privacy Policy applies to all personal information (“Personal Information”) and other data processed by UrNovel as part of our business activities, which include the UrNovel website (“Site”), mobile applications (“Apps”), forums, blogs and any other online or offline platforms operated by or on behalf of UrNovel (collectively, the “Services”). All personnel involved in processing Personal Information for UrNovel are required to safeguard that data in accordance with this Privacy Policy.
By accessing, downloading, installing, or using the Services, you agree to this Privacy Policy and UrNovel's Terms of Service, and explicitly consent to the processing of your Personal Information as described herein. If you do not agree with this Privacy Policy or the Terms of Service, please refrain from using or installing the Services.
While we take all reasonable measures to protect your privacy when using our Services, including mobile applications available on platforms like Apple, Google, and other partners, we are not responsible for any unauthorized or unlawful disclosures of your personal information made by third parties beyond our control (such as advertisers or external websites linked to our Site or Apps). Please be aware that the privacy policies and practices of our business partners, advertisers, sponsors, or other sites we link to may differ from ours. UrNovel is not responsible for the actions of third parties, their site content, the use of any information you provide to them, or the services they offer.
We also engage third-party providers for certain Services-related activities, such as customer and technical support, contest management, and email distribution. When you participate in a contest or sign up for a newsletter, we may share your Personal Information with these third parties, solely for the purpose of facilitating services on our behalf.
UrNovel reserves the right to amend this Privacy Policy at any time, and your continued use of the Services will constitute your acceptance of any modifications.
In this Privacy Policy, the Data Controller is referred to as "UrNovel", "we", "our" or "us."
UrNovel
14 ROBINSON ROAD, FAR EAST FINANCE BUILDING, Singapore
Email: support@urnovel.com.
UrNovel collects Personal Information and other relevant data from a range of individuals, including current, prospective, and former clients, customers, users, visitors, and guests (collectively referred to as "Individuals").
We collect, store, use, and process personal information for various business purposes, including:
UrNovel may use your personal information to provide you with materials regarding offers, products, and services that may be of interest to you. These materials may be delivered through in-app offers, push notifications, online or offline marketing, or email, as permitted by applicable law, including:
You can opt out of receiving such materials at any time by clicking the opt-out link provided in all marketing communications, disabling notifications on your mobile device, or by emailing support@urnovel.com at no cost.
UrNovel may occasionally use push notifications through its mobile applications to send you updates and other service-related notifications that may be important to you. You may opt out of receiving these communications at any time by adjusting your device settings.
We may use personal information and other data about you to create anonymized and aggregated information, such as de-identified demographic data, de-identified location data, information about the computer or device you use to access our services, or other analyses we conduct. Anonymized and aggregated information serves various functions, including measuring visitors’ interest in and usage of different sections or features of the services. This type of information is not classified as personal information, and we may utilize it for research, internal analysis, analytics, and other legally permissible purposes. We may share this information within UrNovel and with third parties in an anonymized or aggregated format designed to prevent the identification of individuals.
You can reach UrNovel's Data Protection Officer (DPO) by emailing support@urnovel.com.
The types of Personal Information we collect (either directly from you or from third-party sources) and our privacy practices depend on your relationship with UrNovel and the requirements of applicable law. UrNovel may collect Personal Information through various methods, including:
If you use any Services through connected third-party applications or social networking sites (SNS) like Facebook or Google, we may receive information about you from these providers. The information we collect may include your first and last name, user ID, username, profile picture or its URL, location, gender, email address, age range, locale, language, time zone, and the user IDs of your friends connected to the Services.
When using our Services on a mobile platform, we may collect specific device information such as your unique device ID, operating system version, model, hardware type, and location based on your IP address. This information assists us in troubleshooting and understanding usage trends.
Please note that we do not collect, store, or use personally identifiable information such as credit card numbers or bank account details during payment processing. However, third-party payment processors may share non-financial information related to your purchases with us.
You may provide information directly to UrNovel when you:
This information may include your first and last name, username, email address, phone number, photo, date of birth, gender, payment information, address, location data, and other details.
Automated data collection includes:
In some cases, we may create a Unique ID and Encrypted ID for you while using our Services. You can limit the sharing of this information by adjusting the relevant settings on your mobile device.
We or our service providers may use cookies, beacons, software development kits, and mobile analytics tools for various purposes, including authenticating users, preventing fraud, remembering preferences, analyzing traffic and trends, personalizing content, and improving our Services. These technologies collect information about your usage of our Services, including pages viewed and actions taken. You can disable cookies in your browser settings, though this may affect the functionality of our Services. For information on interest-based advertising and how to opt out, please refer to the Interest-Based Advertising section below.
We may collect transactional history (excluding banking details) related to your e-commerce activities.
UrNovel may display advertisements within our Services. Advertisers may collect information such as:
Ad networks may use this information for interest-based or targeted advertising. If you access third-party products or services through our Services, please be aware that these are not affiliated with us, and we are not responsible for their actions, terms, or privacy practices. We encourage you to review the privacy policies of any third parties you engage with.
We may share the information we collect about you in various ways, including:
We may share any information we receive with service providers. The types of service providers (processors) with whom we entrust personal information include those that provide: (i) IT and related services; (ii) information and services you have requested; (iii) payment processing; (iv) customer service activities; and (v) services related to the provision of our offerings. UrNovel has established appropriate contracts with these service providers, which prohibit them from using or sharing personal information except as necessary to fulfill the contracted services on our behalf or to comply with applicable legal obligations.
Social features are an integral part of our app. Other users may be able to view your profile data, in-app activities, and messages you have posted.
Through our services, UrNovel may allow third-party advertising partners to deploy tracking tools (e.g., cookies) to gather the following information within our services: performance data (such as the number of clicks on an advertisement); certain technical information (including IP addresses, non-persistent device identifiers like Advertising IDs, and de-identified persistent device identifiers such as hashed Android IDs); contextual data about your app usage (for instance, your level and session duration); and pseudonymous data that does not directly identify you (such as OS names and versions, device models, and timestamps). These advertising partners may utilize this information (along with similar data collected from other websites) to assess the effectiveness of advertisements for delivering targeted ads about our app within their networks. This practice is commonly referred to as “interest-based or targeted advertising.” We may also provide access to other data collected by the services to help transmit information that may be useful, relevant, valuable, or of interest to you.
We may access, preserve, and disclose your personal information, other account details, and content if we believe that such action is necessary or appropriate: (i) to comply with law enforcement or national security requests and legal processes, including court orders or subpoenas; (ii) to respond to your inquiries; (iii) to protect the rights, property, or safety of yourself, us, or others; (iv) to enforce UrNovel's policies or contracts; (v) to collect amounts owed to UrNovel; (vi) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss or in connection with the investigation or prosecution of suspected or actual illegal activities; or (vii) if we, in good faith, determine that disclosure is otherwise necessary or advisable.
Additionally, server logs may be reviewed periodically for security purposes, such as detecting unauthorized activity on the services. In these instances, server log data containing IP addresses may be shared with law enforcement to assist in identifying users related to their investigations of unauthorized activities.
In the event that we undergo a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, sale of company assets, or transition of services to another provider, your information may be sold or transferred as part of such a transaction, as permitted by law or contract. In such cases, UrNovel will make efforts to direct the transferee to use your personal information in a manner that aligns with the Privacy Policy in effect at the time your personal information was collected.
We may offer virtual items or merchandise for sale through our services. When you make a purchase, your payments are processed through third-party applications, including the Apple App Store and Google Play App Store (collectively referred to as "App Stores"). These third-party applications may collect certain financial information from you to facilitate payment processing on behalf of UrNovel, including your name, email address, billing address, and other relevant billing details. Please note that the App Stores do not share the information they collect from you with us.
All personal information collected by UrNovel may be stored in various locations worldwide, including cloud services and the servers of our service providers. When we transfer your personal information internationally, we will take reasonable steps to ensure that it is handled securely, lawfully, and in accordance with the practices outlined in this Privacy Policy. Please be aware that laws regarding data privacy can differ significantly between jurisdictions, meaning the privacy laws applicable to where your information is transferred, stored, used, or processed may not align with the privacy laws of your place of residence.
By providing information to UrNovel, you consent to the storage of your personal information in these locations.
If you are accessing our services from the European Union or other regions with specific data protection laws, please note that you are agreeing to the transfer of your information to other countries and to the global processing of your data. This transfer is necessary to host the services, provide you with technical and customer support, perform data backups, and process payment details for any in-app purchases you make.
By choosing to visit our site, use our apps, utilize our services, or otherwise provide information to us, you agree that any disputes regarding privacy or the terms contained in this Privacy Policy will be governed by applicable laws. Furthermore, any disputes arising in connection with UrNovel or the site will be adjudicated in accordance with the Terms of Service.
We collaborate with third-party advertising partners, such as Google, Apple, and their respective networks, to make advertisements more relevant to you. This may involve sharing certain information about you with these partners to help tailor ads to your interests, evaluate their effectiveness, and recognize your devices. Additionally, we or our partners may use cookies or similar technologies, as previously mentioned, to provide personalized experiences and ensure appropriate advertising. It is important to note that these ad partners may combine the information we share with data they have independently collected, using it in line with their own privacy policies.
If you prefer to opt out of interest-based advertising, you can manage this through your device settings by enabling "Limit Ad Tracking" on iOS or "Opt Out of Ads Personalization" on Android. However, even after opting out, you may still see generic ads that are not tailored to your preferences. While this will limit the personalized aspect of the ads, it ensures that your app usage data is no longer used for targeted advertising.
Opting out through your device settings is a straightforward way to control the type of advertisements you receive. It ensures that your ad preferences are respected, without disrupting your overall experience on the platform.
Under the General Data Protection Regulation (GDPR), many types of data we process may fall under multiple legal bases for processing. Below are the primary legal bases for each type of data we handle:
We have a legitimate interest in conducting analytics, measuring usage and conversions, and gathering app telemetry data to improve our Services. We, along with our processors, implement multiple safeguards to minimize any impact on privacy.
We store users’ purchase history to assist with resolving purchase and payment issues. This storage is based on our legitimate interest in ensuring a seamless user experience and resolving any transaction-related problems.
We support third-party ads and data collection on our apps and sites to offer a more personalized ad experience. Our reputable partners provide opt-out options and other privacy measures to reduce the privacy impact of online advertising.
We periodically send emails and direct marketing to inform registered users about updates and offers. When users sign up, we clearly disclose these practices, and provide opt-out options for those who prefer not to receive marketing communications.
Processing your username, email, password, cookie data, IP address, app IDs, and similar information is necessary to fulfill our obligations under the Terms of Services. This ensures that we provide a high-quality app experience and maintain a functional social network, in collaboration with our partners.
You have the right to opt out of certain uses and disclosures of your Personal Information. If you have previously provided consent for UrNovel to process your Personal Information, you may withdraw that consent at any time by submitting an in-app support ticket or contacting us at support@urnovel.com. Even if you opt out, we may still collect and use anonymized, non-Personal Information regarding your activities on our Services.
Please note that certain records, such as those relating to payments or customer service inquiries, will be retained for legal and accounting purposes. Additionally, if you have submitted or posted content on our Services, we may not be able to delete it.
If you receive unwanted emails from us, you can opt out by using the unsubscribe link at the bottom of the email. We will process your request within a reasonable time. Please note that transaction-related emails regarding products or services you have requested will still be sent.
UrNovel may send you push notifications regarding app updates or other relevant information. You can opt out of these communications by adjusting your device settings. Additionally, if our mobile applications collect location-based information, you can opt out by changing your device’s location settings.
You can stop or limit the placement of cookies on your device by adjusting your web browser settings. The online advertising industry also provides tools for opting out of targeted ads from participating advertising partners. Note that these tools are third-party provided, and UrNovel does not control these tools or the opt-out choices offered.
On mobile devices, you can reset the Advertising Identifier (e.g., IDFA) through your device settings, which will reset any behavioral data associated with the previous identifier. You may also have the option to download third-party apps, such as the Digital Advertising Alliance’s “AppChoices,” to manage the collection and use of cross-app data for targeted ads.
Please note that these cookie-based and device-based opt-outs must be performed on each device and browser separately. For example, opting out on your computer browser will not extend to your mobile device.
UrNovel retains your Personal Information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, or as long as you continue using our Services. We may also retain Personal Information to resolve disputes, establish legal defenses, conduct audits, pursue legitimate business interests, enforce our agreements, and comply with applicable laws. The retention period for your data is determined based on the specific purposes for which it was collected and the legal obligations we must meet.
Our Services may contain links to external websites operated by third parties. Please note that your interactions with these websites are governed by the respective privacy policies of those third parties. We encourage you to review the privacy policies of any third-party websites before using them. UrNovel is not responsible for the privacy practices or the content of external websites.
You have the right to request access to, rectify, or erase your Personal Information. You may also manage your information as outlined in this Privacy Policy and exercise additional rights, as described below. To exercise these rights, you can submit a help ticket directly in-app through the ‘Help’ section or contact us via email at support@urnovel.com. Please note that we may require sufficient proof of identity to process your request. Once verified, we will process your request within a reasonable timeframe and in compliance with applicable law.
It is your responsibility to maintain accurate, complete, and up-to-date information associated with your account. We provide functionality within the app to update or correct your information directly. This includes details such as your username, profile picture, app performance, progress, virtual items, or other personal information. If you are unable to access or update specific information, please submit a help ticket in the app's ‘Help’ section or contact us at support@urnovel.com for assistance.
You have the right to request the deletion of your personal information, subject to our data retention policy mentioned earlier. To request deletion, open a help ticket through the app’s ‘Help’ section or email us at support@urnovel.com. Please note that deleting your personal information may prevent you from using or accessing the Services, and if the device is shared with others, it may result in the loss of app progress or account data for other users. If you choose to use the Services again after deletion, UrNovel may treat this as a new account, collecting personal information accordingly under this Privacy Policy.
We take the security of your information seriously and follow generally accepted industry standards to protect it from unauthorized access, use, or disclosure. Personal Information is stored in secure operating environments, and access is restricted to those at UrNovel with a legitimate business need. Additionally, we take reasonable measures to ensure that third parties with whom we share your information provide appropriate security safeguards in line with the nature of the data.
If you believe that your interaction with us may no longer be secure, please contact us immediately for assistance.
The Services are not intended for children under the age of 13, and UrNovel does not knowingly collect Personal Information from children under 13 (or under 16 in certain European jurisdictions, where applicable by law). If a child under this age is using the Services, it is presumed they are doing so with the knowledge and consent of a parent or legal guardian.
If you are a parent or legal guardian and believe that your child has provided us with Personal Information without your consent, you can contact us at support@urnovel.com. We will take steps to review and delete your child’s information, including details like name, address, telephone number, and email, unless you provide verifiable consent for your child to continue using our Services.
If you have any questions regarding our privacy practices or this Privacy Policy, please reach out to UrNovel by email at support@urnovel.com. We are committed to addressing your concerns and resolving any privacy issues in a timely manner.
If you are not satisfied with how your query or complaint has been handled by UrNovel, please inform us by emailing support@urnovel.com. We value your feedback and will work to resolve any outstanding issues.
If you are a resident of California or Virginia and your personal information is subject to the California Consumer Privacy Act (“CCPA”) or the Virginia Consumer Data Protection Act (“VCDPA”), you have specific rights regarding your personal information.
You have the right to request and receive detailed information about how we collect, use, and share your personal data. This includes information on the categories of personal information we have collected, the sources from which the information is obtained, the business or commercial purpose for collecting or selling personal information, and the categories of third parties with whom we share your information.
You have the right to opt out of the sale of your personal information to third parties. We provide mechanisms for you to exercise this right, ensuring that your personal information is not traded or sold without your explicit consent.
You have the right to request disclosure of what personal information we collect, use, disclose, and sell about you. Additionally, you may request further details about our collection, use, disclosure, or sale of such personal information. To make a “request to know,” please contact us at support@urnovel.com.
You have the right to request corrections to inaccurate personal information and to request deletion of personal information we hold about you under certain circumstances, subject to exceptions. You can make a request to correct or delete your information by contacting us at support@urnovel.com.
To fulfill your requests regarding the provision or deletion of specific pieces of personal information, we will need to verify your identity in accordance with legal requirements. We will verify your request by asking you to send it from the email address associated with your account or by requiring you to provide information necessary for account verification.
We may revise this Privacy Policy at our sole discretion, so please review it periodically. Your continued use of the Site and the services provided after any changes have been made constitutes your consent to those changes.
If there are any material changes to this Privacy Policy, UrNovel will notify you by email or as otherwise required by applicable law. We will post the revised Privacy Policy on this webpage, and the changes will take effect immediately upon posting (or as otherwise specified). If you are concerned about how your information is used, we recommend bookmarking this page and reviewing the Privacy Policy periodically.
Before we use your Personal Information for any new purposes not originally authorized by you, we will endeavor to provide you with information about the new purpose and give you the opportunity to opt out. When consent is required by law or contract for the processing of Personal Information, UrNovel will strive to comply with those legal or contractual obligations.
If you have any questions or suggestions regarding our Privacy Policy, please do not hesitate to contact us at support@urnovel.com.